Supermarket · Upolu · Apia
Farmer Joe
Family-friendly Vaitele supermarket. Hot food counter often has Samoan breakfast staples (panikeke, sapasui).
Featured in our guides
Best stays in Upolu, Samoa
Upolu is where most Samoa trips start. Faleolo International Airport, the capital Apia, and the bulk of the country's resort-tier accommodation all sit here. The south coast (Lalomanu, Lotofaga, Siumu) is the postcard side; the north has Apia and the working harbour.
Things to do in Samoa: tours, activities, and day trips
Samoa rewards travellers who get out of the resort. Most of the iconic photos (To-Sua, Lalomanu, Alofaaga blowholes, the canopy walk) are 60–90-minute drives from wherever you're staying — and the easiest way to see them is on a guided tour with a local operator who knows the village fees and the best swimming windows.
Stay nearby on Upolu
Farmer Joe at a glance
Farmer Joe is a family-friendly supermarket on Upolu in Apia. The hot food counter serves Samoan breakfast staples including panikeke and sapasui. It's a budget-friendly option for groceries and quick local meals.
- About
- Farmer Joe is a family-friendly supermarket in Apia. The hot food counter often carries Samoan breakfast staples like panikeke and sapasui.
- Who it suits
- Families and all visitors looking for groceries and affordable local food.
Last updated 28 July 2026